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Digifine Digital Marketing Graduate Program - Download Brochure

Why Digifine Digital Marketing Post-Graduate Course in Mumbai?

Digifine Digital Marketing Post-Graduate Course in Mumbai is a one of a kind course, recognized by the industry and run by professionals who are practitioners in their field. It is the only digital marketing course in Mumbai with placements which provides strategic management and data analytics training along with digital marketing training in Mumbai. It is suitable for groups of any size, delivered face-to-face, and offers global training along with internship and placement guarantee.

Digifine Digital Marketing Post-Graduate Course in Mumbai Modules

  • Introduction 
  • Understanding digital marketing platforms
  • Why digital marketing?
  • Difference between digital marketing & traditional marketing

Learning Keyword Research and Media Planning, creating Display Ads, Remarketing campaigns, and understanding Shopping Network.

  • Search Network
  • Display Network
  • Video Network
  • App Network Ads
  • Shopping Ads
  • Remarketing/Conversion

Understanding major Social Media channels, Social Media best practices and techniques for optimizing Social Media handles.

  • Facebook Marketing 
  • Instagram Marketing
  • LinkedIn Marketing 
  • Twitter Marketing
  • Snapchat Marketing
  • Social Media Optimization

Understanding usage of Email as a promotional tool for a business, learning to set up and use best industry tools and creating professional campaigns.

  • Setting up Mailchimp account 
  • Generating an audience 
  • Creating mail campaigns 
  • Testing and designing 
  • Reporting

Learning influence of a positive reputation on a business, how to manage a business’s reputation online and best practices for maximum consumer engagement

  • Overview of Online Reputation Management 
  • Platforms to manage ORM
  • Case studies 
  • Tools used 
  • Assignments 

Learning SEO best practices based on latest industry and technological requirements, understanding organic search and significance of search engine page rankings.

  • How search engines work
  • Keyword Research 
  • Search console/Webmasters
  • On-Page SEO
  • Off-Page SEO

Measuring and tracking advertising campaigns across Google Inventory and implementing best practices with the help of insights gained. 

  • Google Analytics Setup
  • Google Analytics Interface
  • Measuring campaigns 
  • Tracking campaigns 
  • Reporting 

Learning the importance of content marketing as an advertising strategy , types of content a business can create, understanding and implementing content psychology optimum practices.

  • Understanding difference between content marketing and Ad scripting 
  • Writing psychology 
  • Layout psychology 
  • Layout writing 
  • Story telling technique 

Using WhatsApp as a tool for marketing, best WhatsApp Marketing strategies, techniques for WhatsApp Marketing

  • Importance of WhatsApp Marketing 
  • Tools required for WhatsApp Marketing
  • Sending WhatsApp messages in bulk
  • WhatsApp Marketing Reporting System

Understanding significance of Landing Pages, Landing Page creation and management, Landing Pages best practices for capturing leads.

  • Introduction to Landing Page 
  • Do’s and Don’ts of Landing Page Creation
  • Building a Landing Page which converts 
  • Landing Page Funnel

Influencer Marketing overview and best strategies to improve engagement on social media platforms and boost conversions through Influencer partnerships.

  • How to map right influencer 
  • How to connect with influencers
  • Brand collaboration briefing 
  • Influencer marketing campaign 
  • Influencer marketing reporting 

Understanding significance of Mobile Marketing, creating effective campaigns, best practices to capture maximum consumers through Mobile Ads, tracking and analyzing campaigns.

  • Mobile Marketing ads on social media and Google Ads
  • Tracking mobile marketing performance 
  • Mobile marketing campaign activation 
  • Mobile marketing reporting

Learning to create structured and professional websites using the most used industry software, setting up and customizing websites, using plugins and effective techniques to engage and capture consumers.

  • Understanding Domain Name and Domain Hosting 
  • WordPress Setup
  • Theme customization 
  • Plugins 
  • WooCommerce Setup
  • Creating Landing Pages 
  • Order Management System

Learning HTML codes for creating and structuring websites, learning CSS, best HTML practices for Search Engine Optimization.

  • Getting started with Visual Studio
  • HTML Format
  • HTML Tags
  • CSS
  • Linking HTML with CSS
  • Creating a HTML website 
  • Hosting the website 

Understanding the use of automation to buy advertising space on the internet, how to use Real Time Bidding, Media Planning and Pixel Setup best practices, learning to create Youtube Ads.

  • Introduction to Programmatic Media Buying 
  • Understanding Real Time Bidding
  • DV360 platform and UI walkthrough 
  • Programmatic Media Planning 
  • Pixel Setup 
  • Creating Youtube Ads and Live Items

Understanding decision making and goal planning in top management of major companies, learning the significance of strategic management in marketing, and formulating and implementing best advertising strategies.

  • PEST Analysis
  • SWOT Analysis
  • 7S model
  • Porter’s Five Forces 
  • Blue Ocean Strategy
  • Total Quality Management

Understanding how to conduct market research and how it helps in formulating optimum marketing strategies, learning data analysis and programming languages and implementing the insights derived into advertising.

 

  • Understanding Marketing Analysis 
  • Introduction to Basic Statistics using Python and Jupyter
  • Overview of Basta Statistics and understanding R Programming
  • Hypothesis Training
  • Linear Regression
  • Logistic Regression
  • Deployment using R
  • Deployment using Python

Understanding how to create brand awareness and maintain positive reputation, reflecting core value of the brand through product/service offered to the target audience, learning about best techniques used.

  • Brand exercise
  • Evaluation of Brand Attribution
  • Return on Brand Investment
  • Setting up Brand Mission and Vision

Learning how E-Commerce helps a business grow, how to create a structured E-Commerce website to sell products/services, and the best advertising strategies for E-Commerce management.

  • Introduction to E-Commerce Management 
  • Setting up Seller Account
  • Product Listing
  • E-Commerce Advertising
  • Reporting

Placement Post Digital Marketing Course in Mumbai

Why Choose Digifine Institute for Digital Marketing Course in Mumbai?

Premium
Institute of
learning

Industry Recognized Courses

Top
Technologies and tools

Certified
Industry
Trainers

Live projects for hands-on experience

Versatile
timings for
batches

Professional & International
Certificates

Supportive
environment
for learning

Mock Interviews & Recruitment training

Career
guidance and
mentoring

100%
placement
assistance

Post
Placement
Support

How do I make a career in Digital Marketing Course?

With the availability of the internet and its many resources, you can definitely study digital marketing online. You do not need a degree to be a digital marketer. But having a certificate can place you a touch above the crowd. Make you stand apart. Having a certification, especially one recognized by the industry can assure employers that you possess the skills required to be a successful digital marketer. There is going to be tremendous demand for digital marketers in the future but the supply is limited. This is a great opportunity for students to make a career in this industry. 

Five things you can do right now to start your digital marketing journey:

Digital Marketing Course in Mumbai Key Features

seo specialist salary
  • Complete digital marketing training in mumbai along with strategic management and data analysis training
  • International certificate for Strategic Management module by IBMI.
  • 216+ hours of live class
  • 11 certifications 
  •  Global training offering 
  • One-on-one mentoring
  • Industry tools mastery
  • 100% placement assurance
  • Post course support

Who Should Do This Course

Anyone who is passionate about the digital field and is looking to do the best digital marketing course in Mumbai, Andheri which offers in-depth and extensive training along with data analytics and expects the best of industry standards. 

Since Digifine Digital Marketing Graduate Course covers Strategic Management and Data Analytics, it increases the chances of overseas placement opportunities and being hired for Managerial Roles. 

Students looking for the same should definitely opt for this course.

Digifine Graduate Digital Marketing Course Student Reviews

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Digifine Graduate Digital Marketing Course Certificates

FAQs

Data is at the core of digital marketing and companies have huge databases which need to be understood by a digital marketer. This is where data science techniques come in handy. It converts raw data into understandable visuals which in turn help in optimizing ad campaigns and other functions. This knowledge is extremely helpful in acquiring overseas placements. 

Our training does not require students to have any prior knowledge of digital marketing and anyone who has an interest in the digital field and wants to make a career in it can join.

Digifine Digital Marketing course in Mumbai is a 100% practical course, where students get to work on live projects, ad campaigns and web projects.

If you miss any live class, you can attend any of the forthcoming batches in the year, without any additional cost.

We work with industry professionals and have collaborations with HRs from several companies, where students are placed post the completion of the course. We offer thorough training which guarantees the chances of our students getting hired.

The good news is that it is not that difficult to learn Digital Marketing. Given good guidance and training, anyone who is passionate about Digital Marketing can master it. At Digifine we emphasize on practical training and more than that on strategic approach, which thoroughly prepares the students for the industry.

No, it’s a certification course recognized by industry standards. Digifine also provides Google Certification for digital marketing. Some of the important components taught in the course are social media marketing, search engine marketing, email marketing, videos, etc.

Now Businesses are noticing the need to drive brand awareness through digital channels so overall confidence in digital is strong. If you are planning to improve your career, you can definitely shift to learning digital marketing, as it is going to be more in demand in the future, compared to traditional marketing. 

The faculty of Digifine are well experienced and professionals in the digital marketing industry. They have already worked with many brands to grow their business digitally. The faculty is up to date with new trends in digital marketing and the students they train will have practical and up to date knowledge of the industry.

Digifine Digital Marketing Graduate Program - Download Brochure