Enroll in the Digifine Post Graduate in Digital Marketing Program
Digifine’s Digital Marketing Graduate Course in Pune, India is an absolute game-changer with respect to providing top-notch training. It offers a one-of-its kind digital marketing course with placement consisting of unique and comprehensive modules supplemented with a 20% theoretical and 80% practical approach. You will learn to use all the essential industry-relevant tools, techniques and technologies by applying your knowledge on live projects to gain immense global exposure.
Following are some of the assessment stages for a candidate’s admission into the course –
There are stages in which the candidate will be assessed and upon clearing all the assessments, he/she will be eligible to enrol for the program.
Learning Keyword Research and Media Planning, creating Display Ads, Remarketing campaigns, and understanding Shopping Network.
Understanding major Social Media channels, Social Media best practices and techniques for optimizing Social Media handles.
Understanding usage of Email as a promotional tool for a business, learning to set up and use best industry tools and creating professional campaigns.
Learning influence of a positive reputation on a business, how to manage a business’s reputation online and best practices for maximum consumer engagement
Learning SEO best practices based on latest industry and technological requirements, understanding organic search and significance of search engine page rankings.
Measuring and tracking advertising campaigns across Google Inventory and implementing best practices with the help of insights gained.
Learning the importance of content marketing as an advertising strategy , types of content a business can create, understanding and implementing content psychology optimum practices.
Using WhatsApp as a tool for marketing, best WhatsApp Marketing strategies, techniques for WhatsApp Marketing
Understanding significance of Landing Pages, Landing Page creation and management, Landing Pages best practices for capturing leads.
Influencer Marketing overview and best strategies to improve engagement on social media platforms and boost conversions through Influencer partnerships.
Understanding significance of Mobile Marketing, creating effective campaigns, best practices to capture maximum consumers through Mobile Ads, tracking and analyzing campaigns.
Learning to create structured and professional websites using the most used industry software, setting up and customizing websites, using plugins and effective techniques to engage and capture consumers.
Learning HTML codes for creating and structuring websites, learning CSS, best HTML practices for Search Engine Optimization.
Understanding the use of automation to buy advertising space on the internet, how to use Real Time Bidding, Media Planning and Pixel Setup best practices, learning to create Youtube Ads.
Understanding decision making and goal planning in top management of major companies, learning the significance of strategic management in marketing, and formulating and implementing best advertising strategies.
Understanding how to conduct market research and how it helps in formulating optimum marketing strategies, learning data analysis and programming languages and implementing the insights derived into advertising.
Understanding how to create brand awareness and maintain positive reputation, reflecting core value of the brand through product/service offered to the target audience, learning about best techniques used.
Learning how E-Commerce helps a business grow, how to create a structured E-Commerce website to sell products/services, and the best advertising strategies for E-Commerce management.
At Digifine, we place our students in a wide range of companies and organizations offering incredible industry exposure and experience. Being in this industry for a long time, we have established solid and valuable connections with companies and organizations in digital marketing and related sectors. This gives us and our students an upper hand over everyone else for internships and placements.
At Digifine, you can learn digital marketing through unique and comprehensive course modules that are taught by a highly experienced faculty from a practical approach. You receive professional and international certifications along with brilliant industry exposure. Digifine’s digital marketing course with placement in Pune has a friendly and supportive environment where.in you can learn through live, collaborative projects and stay motivated. The best aspect about this digital marketing graduate course is that you also get a 100% placement guarantee as well as post-course support.
get jobs at the top digital marketing agencies in Pune
from IBMI Institute in Berlin, Germany for the Strategic Management Module
with unique modules like OTT Advertising, Programmatic Media Buying, Data Science (Marketing Analytics) & Strategic Management
including portfolio-building, resume-building & mock interviews
industry-recognized courses designed by international standards
learn through live projects and a hands-on approach to gain industry exposure.
industry experts with years of expertise in the digital marketing field
Digifine is here to help you even after you have graduated from the institute. Get the best guidance without hesitation from friendly and encouraging trainers at any time.
Founder of Digifine & Adbizit
12+ years of digital marketing expertise
Worked with brands like TATAcliq.com, Audi, Hyundai, MG Motors, Mahindra, Nykaa, Lodha, Kalpatru & more.
seasoned digital marketing experience over 5 years
Expertise in key domains like Digital Advertising, Data Analytics, Website Design, E-Commerce & Visualization
5+ years of experience in digital marketing
Worked with Audi, MG Motors, Dream Realtors, AT Academy, Eume, etc.
2+ years of digital marketing experience
Worked at Disney+ Hotstar, Omnicom & Adbizit on digital marketing strategy for brands like Mercedes, Sony, TransUnion Cybil, & more.
Digifine Digital Marketing Graduate Course in Pune is open to everyone, regardless of their background or experience. It is designed by industry standards in a way that is suited to each individual’s needs, whether you are a school or college student, working professional, entrepreneur or are simply interested in learning digital marketing. All of Digifine’s digital marketing courses with placement guarantee start from scratch and the trainers patiently guide you through the basics as well as advanced concepts. Learn digital marketing in a positive and supportive environment and give a boost to your professional career!
Earn several professional and international certifications on the completion of your digital marketing graduate course in Pune at Digifine.
If you wish to learn digital marketing at an advanced and professional level, then Digifine’s digital marketing course in Pune with placement for the duration of 9-10 months is the perfect fit for you.
After the completion of your digital marketing graduate program, you will receive a 100% placement guarantee from Digifine. If you are a complete fresher, you can expect a package of around 2.5 – 5.5 LPA, which can vary or go higher depending on your work experience and interview performance.
Digifine Academy’s digital marketing course in Pune with placement includes a range of comprehensive and unique topics like – Search Engine Optimization, Paid Marketing, Website Development, Social Media Marketing, Google Ads, Email Marketing, Google Analytics, Programmatic Media Buying, Data Analytics, etc.
Digital marketing is not a degree but rather a certification course that is globally recognized and given by one of the best digital marketing institutes in Pune, India.
A good digital marketing course in Pune with placement can help you learn the basics and advanced concepts of digital marketing while mastering the industry-relevant tools and honing your skills. Digifine’s digital marketing courses in Pune offline can provide you with certifications and 100% placement guarantee, thus helping you build your career in digital marketing.
All you have to do in order to join the digital marketing course in Pune with placement offered by Digifine is: give us a call or visit the institute for your enquiry, enroll for the course, submit a few documents and learn from the best digital marketing graduate program!
Anyone can enroll for the digital marketing course in Pune with placement by Digifine Academy. There is no such eligibility criteria and all you need is the eagerness to learn and basic computer knowledge for this digital marketing graduate program!
Absolutely! Digifine Academy offers a digital marketing course in Pune with placement guarantee that 100% provides you with a job role in a good digital marketing agency. Along with this, Digifine also gives placement assistance in its digital marketing courses in Pune offline through mock interviews, portfolio and resume building, etc.
After completing your digital marketing course in Pune with placement at Digifine Academy, you can expect to be placed for any of the following job roles: Digital marketing executive, Media planner, Social media marketing executive, SEO expert, Google Ads Expert, Programmatic Media buying executive, etc.
To choose the best digital marketing courses in Pune offline, you should consider the course curriculum, trainers’ expertise, certifications provided, job opportunities given, duration and digital marketing course in Pune fees. Digifine Academy’s digital marketing course in Pune with placement is globally recognized and taught by industry experts. You also get international certifications and 100% placement guarantee by the end of their digital marketing graduate program.
Here are some of the advantages of choosing a digital marketing course in Pune with placement offered by Digifine Academy: learning from highly experienced faculty, affordable digital marketing course in Pune fees, 100% placement guarantee, international certification, practical training, comprehensive and unique syllabus, and many more!
Digifine Digital Marketing Graduate Program is the best digital marketing course in Pune which offers practical training by industry experts. It is the only digital marketing course in Pune with placement which teaches Strategic Management and Data Analysis. For digital marketers of today, understanding decision-making in top management of a company and how to analyze data and use the insights to formulate excellent strategies is very important. If you’re looking to master digital marketing then you should definitely do this digital marketing certification from the best digital marketing institute in Pune.
The course syllabus of Digifine Academy’s PG in digital marketing program consists of in-depth digital marketing knowledge combined with practical industry experience. Along with digital marketing, our students get training in strategic management and data analysis.
Section 1: Introduction to UI/UX
1.1 Define UI/UX:
Explanation of UI (User Interface) and UX (User Experience) | Importance of a user-centric approach in design
1.2 Importance of Design:
How effective design enhances user perception and interaction | Case studies demonstrating successful design impact
Section 2: Understanding the Audience
2.1 User Personas:
Creating and understanding user personas | Influence of personas on design decisions
2.2 User Journey:
Introduction to user journey mapping | Understanding user expectations during website navigation
Section 3: WordPress UI/UX Environment
3.1 Explore the WordPress Dashboard:
Guided tour of WordPress dashboard | Purpose of various sections (editor, customizer)
3.2 Theme Selection:
Choosing a theme aligned with brand and goals | Highlighting themes with good UI/UX practices
Section 4: Wireframing and Prototyping
4.1 Introduction to Wireframing:
Importance of wireframing in design | Hands-on using tools like Balsamiq or Sketch
4.2 Prototyping:
Introducing prototyping tools for interactive designs | Role of prototypes in testing and refining user experience
Section 5: Typography and Color Theory
5.1 Typography Basics:
Choosing readable fonts | Typography’s contribution to overall design
5.2 Color Theory:
Teaching color theory principles | Guiding students in choosing a color scheme
Section 6: Layout and Composition
6.1 Grid Systems:
Introduction to grid systems for layout | Maintaining consistency and alignment
6.2 Visual Hierarchy:
Techniques for establishing visual hierarchy | Guiding users through content
Section 7: Interactive Elements
7.1 Buttons and Call-to-Actions:
Design principles for buttons and CTAs | Role of interactive elements in guiding user actions
7.2 Forms and User Input:
Best practices for designing user-friendly forms | Importance of feedback during form submission
Section 8: Responsive Design
8.1 Mobile-First Design:
Designing for mobile devices first | Using media queries for responsive design
8.2 Testing on Various Devices:
Demonstrating how to test designs on different devices | Utilizing browser developer tools for testing
Section 9: WordPress Customization
9.1 Customizer and Theme Options:
Using WordPress Customizer for live preview | Theme options for further customization
9.2 Widget Areas:
Explaining widget areas for adding dynamic content | Encouraging experimentation with widgets
Section 10: User Testing
10.1 Usability Testing:
Introducing usability testing concepts | Gathering feedback from potential users
10.2 Iterative Design:
Emphasizing iterative design based on user feedback | Implementing improvements in design
Section 11: WordPress Plugins for UX
11.1 SEO Plugins:
Importance of SEO and recommended plugins | Impact of SEO on user experience
11.2 Performance Optimization Plugins:
Introduction to Performance Optimization Plugins | Discussion on page speed and user satisfaction
Section 12: Portfolio Showcase
12.1 Project Showcase:
Assigning a project for designing the various brand brochures & websites | Encouraging students to showcase their work in a portfolio format
Section 13: Feedback and Critique
13.1 Group Critiques:
Conducting regular group critiques to discuss design choices | Encouraging constructive feedback and learning from peers
Section 14: Stay Updated
14.1 Industry Trends:
Discussing current UI/UX design trends | Encouraging exploration of design communities and resources
Section 15: Resources and Further Learning
15.1 Introduction to Design Tools:
Overview of design tools like Adobe XD, Figma (emphasizing Figma in
this course) | Hands-on exercises to familiarize students with Figma
Section 1: Introduction
Create a Black and White Image | Quickly improve images with Camera Raw | Speed up Photoshop | Discover Panel – Find hotkeys and panels fast!
Section 2: Get Started
Use Photoshop’s interface efficiently | Customize your workspace | Create a new project | Open images in Photoshop | Save your Photoshop work | Export your work in Photoshop | Get around Photo- shop fast-zoom-pan | Use the History Panel to fix your mistakes | How to use Undo in Photoshop | Resize an image | Crop and straighten photos | The proper- ties panel
Section 3: Layers Part 1
What Are Layers | Start Using Layers | Use the Layers Panel | Move Layers | Arrange Images Quickly | Layer Opacity vs. Fill
Section 4: Layers Part 2
Layer Types Explained | Customize the Layers Panel | Identify Layers | Filter Layers | Manipulate Layers – Free trans- form | Use of Blending Modes | Lock Layers
Section 5: Selections Part 1
Selections explained | Rectangular Marquee | Elliptical Marquee | Layer masks | Combine 2 images with layer masks | Quick Selection Tool and Magic Wand | Make an orange purple | Change the color of a t-shirt
Section 6: Selections Part 2
Lasso Tools | Pen Tool Overview | Direct & Path Selection Tools | Quick Mask Mode | Color range – Select a Color in a Photo | Remove Background | Save and Load Selections | Select and mask hair
Section 7: Raster Layers
Use the Brush Tool | Soften Skin Imperfections | Use the Eye Dropper & Swatches | Resolution vs Image Size | Color Replacement tool – Replace Color
Section 8: Shape Layers
Create Shapes | Modify Shapes | Use Custom Shapes | Design Shapes | Generate Guides from Shapes | Place Images in Shapes Clipping Mask vs Layer Mask vs Vector Mask
Section 9: Artboards
Introduction | Find out how artboards can help you | The hidden value of artboards | Creating and resizing artboards | Duplicate artboards and using guides | Export- ing artboards
Section 10: Creative Layer Styles (Effects)
Introduction | Download and Scale Layer Styles | Create Gold Text Effect | Embed Text in Photos-displace | Use Global Light | Neon Effect
Section 11: Work with Smart Objects
Smart Objects Explained | Linked Smart Objects | Create a realistic mockup | Filters with Smart Objects
Section 12: Repair Your Photos
Remove Skin Issues (Spot Healing Brush, Healing Brush) | Remove Watch and Necklace (Clone Stamp Tool) | Clean Up Face Imperfections (Frequency Retouch- ing) | Remove anything from photo (Con- tent Aware Fill) | Move People in Photos (Content Aware Tool) | Dodge, Burn, Sponge tools | Remove Red Eyes from Photos | Patch Tool
Section 13: Actions
Create an action | Resize lots of images
Section 14: Text Layers
Text layers explained | Font types | Get New Fonts | Learn Typography Best Practices | Combine Fonts | Identify a Font | Stay consistent in your projects – styles
Section 15: Adjustment Layers
Solid-Gradient-Pattern | Enhance faded photos | Change object color-Hue-Saturation | Change Environment – Color Balance | Black n White, Color mixer, Photo filter | Lookup Tables-LUTs
Section 17: Camera Raw – Edit Your Photos
Camera Raw – introduction | Raw image format vs JPEG | My workflow in Camera Raw | The two keys to camera raw edits | One-click wonders in Camera Raw | Graduated filter and the before/after shot
Section 18: Cloud Documents
What are cloud documents? | Saving to the cloud vs locally (on your computer) | Version history | The biggest drawback with cloud documents
Section 19: Effects
Reshape faces | Create a lens flare | Blur & Blur Gallery
Section 1: Introduction
Introduction to Figma Essentials training course | Getting started with Figma training | What is Figma for & does it do the coding? | What’s the difference between Ul and UX in Figma | What we are making in this Figma course | Class project 01- Create your own brief
Section 2: Wireframing – Low Fidelity
What is Lo Fi Wireframe vs High Fidelity | Creating our design file & introducing frames
Section 3: Type, Color & Icon Introduction
The basics of type & fonts | Rectangles Circles Buttons Rounded corners | How to use color | Strokes plus updating color defaults | Object editing and how to escape | Scale vs Selection Tool | Frames vs Groups | Class project 02- Wireframe | Where to get Free icons for Figma | Matching the stroke of our icons | How to use Plugins in Figma for icons | Class project 03 – Icons
Section 4: Pages
How to use Pages
Section 5: Prototyping – Level 1
How to prototype | Prototype animation and easing | Testing on your phone with Figma Mirror | Class project 04 – Testing on your phone
Section 6: Animation Level 1
What is Smart Animation & delays | Class project 05 – My first animation
Section 7: Commenting
Sharing & Commenting on Figma file with Stakeholders | Share editing with other UX designers in Figma
Section 8: Moodboard – High Fidelity
How I get inspiration for UX projects | How to create a mood board | Class Project 06 – Moodboard
Section 9: Columns
How to work with Columns & Grid
Section 10: Colors
Color Inspiration & the eyedropper | How to create a color palette | How to make gradients | How to create & use Color Styles | Class Project 07 – Colors & Columns
Section 11: Text & Fonts Advanced
Font on Desktop vs Browser Figma | What fonts can I use plus font pairing in Figma | What common font sizes should I choose in web design | How to make Character Styles | Lorem ipsum & Placeholder text | Useful things to know about text | How fix missing fonts | Class project 08 – Text
Section 12: Drawing
Drawing tips and tricks | Squircle buttons with ios rounded courses | Boolean Union Subtract Intersect Exclude Pathfinder | What is the difference Union vs Flatten Figma | Class Project 09 – Making stuff | Smart Selection & Tidy up
Section 13: Working with Illustrator
Do you need to know Illustrator with Figma
Section 14: Images
Tips & tricks for using images | Masking Cropping images | Free image & plugin
Section 15: Working with Photoshop
Do you need Photoshop for UX Design in Figma? | Class Project 10 – Images
Section 16: Autolayouts & Constraints
Autolayout & Constraints | Class project 11 – Buttons | Auto Layout for spacing | How to use constraints | Combining Nested frames Auto Layout & Constraints | Adding Text Box Autoheight to Autolayout | Class Project 12 – Responsive Design | Nice drop shadow & Inner drop shadow effects
Section 17: Effects
Blur Layer & Background Blur & Image Blur | How to make Neumorphic ui buttons | Class project 13 – Effects
Section 18: Saving & History
How to save locally & save history
Section 19: Components & Instances
What are components | Updating & Changing & Resetting your components | You can’t kill main components | Where should you keep your main components | Intro to the forward slash / naming convention | Class Project 14 – Components
Section 20: Variants
How to make component variants | Another way to make variants | How to make a Multi Dimensional Variant | Class Project 15 – Variants
Section 21: Making a form
How to make a form using variants | Class Project 16 – Form | Putting it all together in an desktop example
Section 22: Prototyping – Level 2
How to add a popup overlay modal | How to make & prototype a tool tip | What are Flows | Slide in mobile nav menu overlay | Class project 17 – Prototyping | How to pin navigation to top | How to make horizontal scrolling swipe | Automatic scroll down the page to anchor point
Section 23: Animation & Micro Interactions
The difference between animation & micro interactions | Animation with custom easing | Class Project 18 – My Second Animation Make animated transitions | Class Project 19 – Page transition | Micro interactions using interactive components | Micro interaction toggle switch | Micro Interaction burger menu turned into cross | Class Project 20 – Micro interaction
Section 24: How to share you document
Talking to your developer early in the figma design process | Sharing Figma with developers & engineers handoff
Section 1: Introduction
What is Graphic Design? Introduction to Adobe Illustrator | Vector Graphics vs Raster Graphics
Section 2: Basics
Interface Overlook | Create and Save New Document | Customize your workspace | Navigation – Zoom Tool & Pan Tool
Section 3: Working with Objects
Selection Tool | Transformations | Group, Ungroup | Copy, Paste, Paste in Place | Basic Shapes | Shape builder tool | Path- finder | Aligning and Distributing Objects
Section 4: Drawing
Direct Selection Tool | Pen Tool | Anchor point Tool | Pen Tool alternatives | Curvature Tool | Symmetrical drawing | Concentric drawing techniques
Section 5: Appearance of Objects
Stroke settings, width tool | Swatches | Gradients | Layer Panel | Appearance panel | Effects | 3d
Section 6: Brushes
Calligraphic Brushes | Scatter Brushes | Art Brushes | Bristle Brushes | Pattern Brushes | Image Brushes | Strokes on image
Section 7: Images
Working with Images | Preparing simple images for tracing | Preparing complex images for tracing | Image Trace
Section 8: Type
Types of Typefaces | Character formatting | Paragraph formatting | Using Text styles
Fonts | Variable and SVG Fonts | Touch Type | Type on a Path | Type and Shapes | Warp Text | Create Outlines from Text | Image within Text | Text Wrap
Section 9: Advanced Techniques
Introduction to Masking | Clipping Mask | Opacity Mask | Recolor Artwork | Puppet Warp tool | Symbols | Symbol Tools | Dis- tort and Transform tools | Graphs | Blend- ing Objects | Creating Patterns | Refining Pattern Design | Gradient Mesh | Freeform Gradients | Perspective-Intro | Perspective Drawing | Transform Tools (scale and shear tool) | Transform each effect
Section 10: Artboards & Export
Artboards | Saving work for Print | Saving work for Web | Export for Screens