In a thriving digital age, a multitude of small and large businesses are cropping up at every corner. On a daily basis, they make efforts to sell their products or services through various means depending on their size, scope, expertise and resources. Several marketing tactics are employed across diverse platforms for this purpose – some being more accessible than others. However, for any of these budding businesses or established brands, one thing that adds credibility to their persona and product is simply a website. A website essentially acts as the face of a brand or business and provides cohesiveness to its overall online presence. It is the one space for you to provide all the key information that potential and existing customers or clients would need. A website presents your business’ identity and vision in the clearest way possible. Creating a website is your chance to say everything you need with the right words, graphics and features. You can convey any message and emotion through something as dynamic as a website. However, many people lack the knowledge or resources required to build one. Often, they are also under the misconception that one must know coding in order to be able to create a good website. This is simply not the case! With the right tools and methods, you can easily make a website without coding as well.
The best way to do this is by using CMS-based platforms: What are they?
CMS stands for Content Management System. CMS platforms are basically avenues that help people create and manage digital content without having to code. They enhance the speed and efficiency of publishing all kinds of content while also enabling users to access web analytics. Through these CMS platforms, one can make changes to website content, add new content or pages and perform other such tasks with quickness and ease. It is essentially like an application or software that enables all aforementioned functions from a single dashboard or place. Find the pros of using CMS-based platforms below and the various kinds available below!
Advantages of using CMS Platforms:
- Easy to Use – You do not need any programming or coding skills, technical knowledge and expertise to create a website using CMS platforms. They are easy to access, operate and navigate. Their simplistic features can help anyone build a new website or work on an existing one. They often also have templates available which give you a rough idea and save you a lot of time, energy and resources. They also have customization options for a plethora of purposes through extensions and plugins. Many of these CMS-based platforms are responsive to all kinds of devices including mobile phones. This adds an aspect of enhanced accessibility as well.
- Collaboration – When multiple people are working on the same project or website and each input is valuable, a CMS platform can provide a flexible space for them to collaborate and exchange ideas. People with no coding experience can easily be a part of this as well.
- Maintenance and Deployment – Apart from being easy to handle, CMS platforms also allow speedy deployment of websites and pages across several platforms for higher online reach. Not only this, but the maintenance of an existing website is also relatively more efficient and uncomplicated. Updates are readily available and easy to install or navigate.
- SEO-Friendly Nature – Search Engine Optimization or SEO is a great way to pull traffic to your website through organic means like backlinks, meta tags, meta titles, keywords, URLs, etc. All CMS platforms have a library with plugins that can usually help you with optimizing your website for search engine rankings.
- Analytics – A website cannot simply be made and left that way for long periods of time. You have to track, monitor and check on it on a timely basis to ensure that all things are running smoothly. Also, it’s best to update your content from time to time as well while adding new pages, modifying current ones or even deleting certain redundant things. The best way for you to determine when and how all of this should be done is through in-depth and accurate analyses available on most of these CMS platforms. Through analytics, you can gain valuable insights on what works best for your website and what can be improved for better results.
- Cost-Effectiveness – Many CMS platforms are free of cost or generally pretty affordable. This enables anyone to access them, whether it is an individual, a small business or a popular brand.
Top CMS Platforms:
Some of the most well-known and frequently used CMS platforms that help you to make a website without coding are: WordPress, Shopify, Wix, WooCommerce, Drupal, and many more. All of these are extremely cost-effective and even free of cost in some cases.
Digifine Academy of Digital Education is one of the best digital marketing institutes in India where you can learn the basics of how to create a website without coding. Their website development module is taught as a standalone course as well as included in other globally recognized digital marketing and UI UX design courses. At Digifine, you learn how to make a website from highly experienced faculty through 20% theoretical and 80% practical training approach. The website development syllabus includes WordPress, HTML and CSS with in-depth topics on each of them. This can help you make a website without coding or even with minimal coding. Not only this, but you also receive a certification for this by the end of your course as well as help with portfolio-building through challenging assignments and immersive projects. Apart from this, you get incredible industry exposure at Digifine too. FInd more information about the course below!
Courses – Digital Marketing Graduate Program in Pune, Professional Digital Marketing Program, Executive Digital Marketing Program, etc.
Modules covered – Search Engine Optimisation, Google Analytics, Influencer Marketing, Programmatic Media Buying, Brand Management, Website Development, E-Commerce Management, Google Ads, Social Media Marketing, Content Marketing, etc.
Topics covered in Website Development – Introduction to Domain Name and hosting on WordPress, WooCommerce Setup, Order Management system, How plugins work, Learning HTML tags, Linking HTML with CSS, Creating your own HTML website, etc.
Features – 100% Placement Guarantee, Global Recognition, Courses designed by Industry Experts, Practical Learning, Conducive Environment, Comprehensive Modules, Professional Certifications, Post-Course Support, EMI option for fees payment, etc.
Learn how to make a website without coding from the best institute and kickstart your journey into the digital world today!